As a parenting blogger, one of the most popular ways to make money from your blog is to allow sponsored posts from relevant brands.
After all, most other parenting bloggers around you are doing this, and the thought of receiving free stuff, and even large sums of money simply for posting a sponsored post on your blog can be very appealing!
However, did you know that most of the money is going to only a small percentage of blogs? That’s right – and these blogs aren’t even necessarily the biggest ones, or the ones with the most traffic.
See, brands look for quite a number of factors when determining whether or not to pursue a sponsored post opportunity. Having coordinated dozens of them personally and members of the Kinacle team pursuing even more – take it from us.
In this article, we’ll go over some of the factors we look for when choosing which blogs to pay for sponsored posts on, and how you can help your blog become appealing to brands such as ours. [Read more…] about 7 Things Brands Look For When Choosing Mom / Dad Blogs For Sponsored Posts